New NAMB logo reflects goal to move churches to action

The North American Mission Board has the privilege of assisting Southern Baptist churches—your church–in reaching North America for Christ. Over the past five years we have continued to refine our evangelistic church planting strategy working with churches like yours, associations and state conventions to bring sharper focus to our role. I wanted to share with you some new messaging we will be using in an effort to more effectively communicate with you, other churches and our partners.

We want to mobilize more churches and individuals to missional action as we help them push back lostness and plant more churches in North America. “Every Life On Mission” and “Every Church On Mission” are two phrases we will use prominently to encourage individuals and churches to become more actively and personally involved.

We hope these steps will help you lead your church to further engage your community, partner with other churches throughout North America and support your missionaries around the globe in fostering evangelistic church planting.

Our new unified logo system reflects our desire to help you continue to move your church members from pews to action. We are introducing our new look on Oct. 1.

I invite you to explore more about how NAMB can assist you in connecting your church to its next missional opportunity at

It is an honor to partner with you as we pursue God’s mission.

Serving together,

Kevin Ezell
North American Mission Board

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